Ninety-One
Bringing Ninety-One’s Vision to Life
Ninety-One, a global investment manager, appointed Trend Group, in collaboration with Paragon, to bring their Pretoria offices to life. With a strong focus on active investment strategies across various asset classes, Ninety-One aims to create an environment that reflects their dedication to innovation and client service.
Optimising Design for Light and Views
Located on the fourth floor, the design of the office maximises natural light and surroundings to create an inviting atmosphere. A key feature of the space is a large function area specifically designed for hosting key clients, ensuring that meetings and events are both comfortable and professional.
A Dual-Purpose Space
In addition to its role as a corporate office, the new location serves as a Disaster Recovery Area, capable of accommodating up to 40 people in the event of an emergency. This dual purpose reinforces the importance of functionality and preparedness in the design.
Versatile and Functional Furnishings
The furniture specified by Paragon is designed to be versatile and functional, suitable for various settings such as presentations, training sessions, and entertainment. This adaptability enhances the overall usability of the space while catering to the diverse needs of Ninety-One’s operations.
A Fresh and Dynamic Aesthetic
The colour palette for Ninety-One’s new corporate identity combines teal, ochre, and pink, creating a fresh and modern look for the company. Paragon’s design directive was to establish a high-tech space that remains warm and welcoming to clients, effectively conveying the brand’s image as youthful and dynamic.
